Content doubters be damned!

Content doubters be damned!

I’ve lost count of the number of hours I’ve wasted trying to educate potential clients about the value of effective content. If you’re a content strategist or content creator you know exactly what I mean. You walk in to a room of executive level...
What’s the real cost of cheap content?

What’s the real cost of cheap content?

I’ve done it, you’ve done it, I’m sure at some point we’ve all done it. You’re in the market to buy something. Grabbing your laptop you start to explore the options. At first you look at established brands and high quality products or...
Content for SEO–Infographic

Content for SEO–Infographic

Creating high quality, relevant content is the best way to get customers to trust your brand, get search engines to consistently deliver targeted traffic to your website encourage wider sharing through social media and ultimately drive more business your way. Social...